a modern post-holiday correspondence tradition

BLEAK MIDWINTER GREETINGS

Welcome !

This website aims to promote the sanity-preserving practice of postponing sending mass mailings of winter greeting cards until after the holiday season. For many Americans, December is filled with things like decorating, shopping for gifts, office parties, school concerts, baking, travel, and many other commitments. On top of an already busy schedule, the year-end frenzy can be make it hard to find the time to address and personalize holiday cards to send to everyone in your address book.

Why send midwinter greeting cards instead of holiday cards?

  • It shifts a time-consuming responsibility out of your list of holiday duties.
  • Sending annual mailings when you’re less busy gives you more time to write personal messages. If you’re pressed for time and energy, it can be a challenge to craft a meaningful sentiment to everyone on your mailing list.
  • Midwinter doesn’t have a specific deadline. If you can’t mail your Christmas cards before Christmas, you may not send them at all to avoid being late, but Midwinter Greeting cards don’t present this problem. This is one of the few areas where people in brutally frigid climates have an easier time, given their longer Bleak Midwinter season. If you live in Siberia, it may be appropriate to send Midwinter Greetings almost any time of the year.
  • Midwinter Greetings may offer a boost of positivity to your loved ones at a more beneficial time. Much of the year’s dreary, frigid, pothole-causing winter weather occurs in the months immediately following the holidays. While it’s cold and dark and there are few events scheduled, your semi-hibernating friends and family may especially appreciate receiving a pleasant reminder of your affection for them.
  • Your card may escape getting recycled with the holiday cards and enjoy a longer time on the fridge, mantel, or other location where your recipients display cards.